Our story

About Us

Hood Barbie Co.

Hood Barbie Co. was born for the princesses who refuse to be quiet about their style. We blend Y2K nostalgia, hood luxury, and barbie-pink attitude into every piece we make.

From iced-out nameplates to leopard print bags and rhinestone-soaked accessories, every item is designed to make you feel powerful, soft, expensive — and just a little dangerous.

Cute but I'll knock you out.

Hood Barbie nameplate styled with pink fur